Donna Wilson at Forever After Castleford

Eeek, We've been named one of the UK’s Most Inspiring Small Businesses

We are so proud to share that our little business Forever After Collective in Castleford has been named one of the UK’s 100 most inspiring small businesses for 2025 by the Small Business Saturday campaign.

This is a huge moment for us. When we first started Forever After, the dream was simple: to create a space where local makers could share their work, where creativity and community could come together, and where people could always find something special.

To now be recognised nationally for that vision feels incredible. But the truth is, this isn’t just our achievement - it belongs to everyone who has supported us.

Thank you

  • To the makers who fill our shop with their amazing work.
  • To the customers who choose to shop small and local.
  • To the community who join our workshops, events, and coffee mornings.

You’ve all made Forever After what it is today.

What’s next

To celebrate, we’re hosting a Macmillan Coffee Morning on 18th September, followed by our Autumn Product Launch that same evening. We’d love for you to join us, raise a cup of coffee with us, and see the latest creations from our makers.

This recognition reminds us why we started and motivates us to keep building something special here in Castleford. Thank you for being part of our journey - we couldn’t do it without you.

With love and gratitude,
Donna and the Forever After Team

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